Knaresborough, North Yorkshire
Marketing & Supply Chain Consulting
At JSFR Consulting, we have over 50 years' combined experience transforming businesses with marketing & supply chain strategies.
Select a service to find out more about our areas of expertise

Supply Chain
Supply chain audits, inventory optimisation, planning & forecasting, procurement, cost to serve and transformation programmes.
Supply chain consulting →
Marketing
Marketing and brand consultancy, fractional CMO support, mentoring, and marketing courses and tools.
Visit Sarah Lambley Marketing →Consulting Experience in:
- FMCG
- Beauty
- Wellbeing
- Property
- Financial Services
- Retail
- Distribution
- Defence
- Manufacturing
Supply Chain Consulting
Jonathan Lambley
MSc Logistics & Supply Chain Management, Cranfield
A senior supply chain consultant with extensive strategic and commercial experience and a proven track record of delivery, with over 25 years owning and transforming end-to-end supply chains across retail, FMCG, defence and high-volume distribution.
From an MSc at Cranfield in Supply Chain Management I spent 5 years working for LCP Consulting (now part of BearingPoint) delivering projects for Asda, Marks & Spencer, Halfords among others.
Then followed 11 years at Premier Farnell, rising to Global Head of Asset Management and then Global Head of Transformation, with responsibility for an inventory portfolio of over £200m and annual purchasing of over £500m.
Since founding JSFR Consulting in 2016 I have led strategic and operational programmes for clients including Babcock DSG, Distrelec (Datwyler Group), Sheffield Forgemasters and Toolstation, and most recently a four-year turnaround that more than quintupled profitability for a global FMCG manufacturer.
Sarah Lambley FCIM CMktr · Sarah Lambley Marketing
Marketing Consulting
An experienced marketing consultant, Fellow of the Chartered Institute of Marketing & Chartered Marketer. Two ways to work with Sarah: expert support, or the tools to do it yourself.
Work with Sarah
Senior marketing leadership for growth-focused SMEs, from fractional CMO support to brand strategy and mentoring.
Let's talkLearn with Sarah
On-demand courses, templates and AI tools built on over 25 years of real brand work. Start today, at your own pace.
See the courses & toolsEvery marketing consulting project is managed by Sarah; Jonathan covers Supply Chain, drawing on their extensive years of experience working with large corporations, SMEs and start ups.
"Jonathan delivered highly revealing and actionable insights into our customer and product profitability with scope to generate significant EBIT improvements, many already implemented successfully. Jonathan possesses strong analytical skills, coupled with pragmatic entrepreneurship and presents back in a thoroughly engaging manner"
Neil HarrisonCEO Technical Components, Datwyler GroupRead more on LinkedIn
"Sarah is a top class Marketeer who has both significant personal acumen but can also bring out the best in others as a leader. A rare mix of analytical thinker combined with creative talent, Sarah is a top-class professional who is fun to work with. Self motivated and competitive, she delivers insight and results"
Charles EwenDirector of Technology & CIO, Met OfficeRead more on LinkedIn
What we can help with
Supply Chain Consulting Expertise
- Portfolio Review
- Inventory Optimisation
- Planning & Forecasting
- Procurement
- Physical Operations Management
- Supply Chain Audit
- Insight & Strategy
- Product & Network Profitability / Cost to Serve
- Development & Leadership of Transformation Programmes
Marketing Consulting Expertise
- Marketing Strategy & Planning
- Fractional CMO Support
- Brand Strategy & Positioning
- Brand Archetypes
- Customer Insight & Research
- Marketing Mentoring
- Marketing Training
- Marketing Courses & Tools
- AI Marketing Tools & Templates
Get in Touch
Whether your project is large or small, get in touch for a free, no obligation consultation.
Get in Touch